Our Story

Deltoioctm is a Collective of Marketers Shaping Tomorrow

From Dublin to Galway, our faculty and advisors help organisations craft marketing that is imaginative, insightful, and grounded in consumer truths.

Mission

Equip marketing leaders with the clarity, capabilities, and confidence to design experiences that resonate deeply with audiences. We believe marketing must marry creativity and evidence.

Teaching Philosophy

Learning is immersive, collaborative, and applied. We anchor theory in local realities, encourage experimentation, and instil a mindset of continuous evolution.

Our Journey

We have grown through partnerships with Irish innovators, universities, and creative houses.

2017 · Foundations in Dublin

Deltoioctm launched with a clear ambition: deliver marketing education that integrates strategy, storytelling, and analytics.

2019 · Regional Expansion

Introduced live labs in Cork and Galway, bringing immersive experiences to wider communities and sector specialists.

2021 · Hybrid Academy

Built a blended model combining live studios, virtual labs, and on-demand resources to match the evolving rhythm of teams.

2023 · Research & Insights Practice

Launched a dedicated practice delivering trend reports, consumer insight briefings, and thought leadership across Ireland.

Meet the Faculty

Strategists, creatives, analysts, and researchers guiding every Deltoioctm learning experience.

Portrait of Emma Hughes

Emma Hughes

Academic Director

Former global marketing strategist specialising in integrated campaigns across technology and creative sectors.

Portrait of Cian Murphy

Cian Murphy

Analytics Lead

Data storyteller with experience in predictive modelling, experimentation, and marketing science for Irish brands.

Portrait of Sinéad Kelly

Sinéad Kelly

Creative Mentor

Award-winning content strategist coaching teams on narrative development, design sprints, and brand systems.

Portrait of James O'Connor

James O’Connor

Customer Experience Architect

Service design specialist aligning customer insights with operational improvements for hospitality and retail leaders.

Learning Philosophy

Three principles guide every programme.

Context Matters

We anchor every lesson in Irish market dynamics, regulatory considerations, and cultural nuance.

Collaboration at the Core

Peer-to-peer workshops, cross-functional pods, and live critiques ensure knowledge transfers into practice.

Evidence Fuels Creativity

We fuse data exploration with creative experimentation, empowering marketers to make confident decisions.